Report reveals surge in online abuse targeting tennis players fueled by angry gamblers

Leading tennis organizations have released the results of a groundbreaking initiative launched to shield players and officials from online abuse.

The program, initiated in 2023 and active throughout 2024, utilizes the Threat Matrix service to monitor and address abusive behavior on social media platforms. Over 2.4 million posts on platforms such as X, Instagram, and TikTok were analyzed, identifying 12,000 verified abusive comments, which were promptly flagged for action.

Alarmingly, 48% of these posts were linked to frustrated gamblers reacting to unfavorable outcomes. Sexist and explicit remarks also featured prominently, highlighting the broader challenge of fostering a safer online environment for athletes.

The initiative provides protection to over 8,000 players and officials, including participants in major tournaments like Wimbledon and the US Open. It combines AI technology with human expertise to identify abusive content, assist law enforcement with severe cases, and educate players on handling online harassment.

To date, 15 repeat offenders have been referred to law enforcement, with others being suspended from platforms after investigation.

Former WTA World No. 1 Victoria Azarenka applauded the program, saying, “Social media is integral to our lives, but it was crucial for the WTA and its partners to take decisive steps to filter, block, and report harmful comments. No one should endure the hate many of us have faced. I’m glad we now have tools to create a healthier online environment.”

Jonathan Hirshler, CEO of Signify Group, the company behind Threat Matrix, commended the tennis authorities for their leadership. He remarked, “The tennis authorities have taken a comprehensive, season-long approach to protect players and the broader tennis community from online abuse. We’ve successfully identified many abusive accounts and key drivers of abuse, including angry gamblers. In 2025, we aim to expand our services to offer greater protection against direct messaging abuse and contribute data to educational programs on tour.”

This initiative signals a significant step forward in ensuring a safer online experience for those involved in tennis.